Each year, the most beautiful avenue in the world lights up for the holidays in the presence of an exceptional godmother. On November 22, 2010 at 6 p.m., actress Mélanie Laurent will kick off. After Vanessa Paradis, Marion Cotillard or even Charlotte Gainsbourg, actress Mélanie Laurent will be responsible for pressing the button which will trigger the Christmas lights on the Champs-Elysées. And the show promises once again to be spectacular because it will be no less than 415 trees that will light up with more than a million light points. And since 2007, Christmas lights have also been a concern in terms of ecology. This is why Blachère illuminations, which is responsible for making the avenue and other cities in France and around the world shine, opted for LED lighting. The electricity bill is thus reduced by 70% for a Christmas worthy of the name but respectful of the environment.